Missouri voters approved legal mobile and retail sports betting, permitting controlled books to take bets next year.

The sports betting tally procedure gone by a slim majority early Wednesday morning after more than 2.9 million votes were counted.
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Seven of the 8 states surrounding Missouri enable mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis city areas with Missouri, respectively.

Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile sports betting. It is the only state to authorize sports betting wagering this year.

" Missouri has some of the best sports betting fans worldwide and they revealed up big for their preferred teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a statement. "On behalf of all 6 of Missouri's expert sports betting franchises, we wish to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose important tax earnings to our surrounding states. Most significantly, the passage of Amendment 2 implies a brand-new, devoted, irreversible funding stream for Missouri classrooms."

Missouri sports betting wagering next steps
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Voter approval suggests as much as 14 mobile sportsbooks could start accepting bets next year. It is unlikely all 14 offered licenses are used.

DraftKings and FanDuel funded nearly every dollar of the "yes" campaign and will unquestionably apply to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses available without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting group (and pay an accompanying fee).

Six licenses are readily available to each Missouri gambling establishment operator, respectively. Caesars, despite opposing the ballot measure, will likely utilize its license to release the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will also likely introduce their particular books.

The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will introduce mobile sportsbooks.
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The remaining six licenses are reserved for each of the major expert sports betting teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most prominent supporters of the tally measure.

Along with DraftKings, FanDuel and Caesars, Missouri bettors must expect other prominent national brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market to.

Launch possibility tiers IF Missouri voters authorize sports betting:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Highly likely: Fanatics, bet365, ESPN BET Are Already Reside In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's ballot procedure enables every Missouri gambling establishment to open retail sportsbooks on their particular properties. Most if not all 13 gambling establishments handled by the 6 casino operators are expected to open in-person wagering choices such as wagering kiosks and potentially devoted, full-service sportsbooks.

The 6 sports betting teams can likewise open in-person sportsbooks within or adjacent to their respective home playing locations. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that allow in-stadium retail sportsbooks.

The language around the ballot measure needs the very first certified sportsbooks to start accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, perennially books' most financially rewarding time of the sports betting calendar.

Missouri sports betting background

The successful Missouri sports betting wagering project comes despite millions in financing opposing the measure from one of the state's largest gambling stakeholders.

Caesars spent countless dollars to defeat the measure. In a lot of other states that connect online sports betting wagering with a state's brick-and-mortar casinos, an operator is given a minimum of one license per handled property.

Because circumstance in Missouri, Caesars would be afforded at least 3 possible licenses, one for each gambling establishment it manages. Instead, Caesars only has one. In states with the license-per-property model, business can either open additional internal books or, more commonly, farm out the license to a rival that pays an accompanying cost in exchange.

FanDuel and DraftKings, which have roughly two-thirds of U.S. across the country sports betting manage market share, could possibly have a leg up on their rivals by earning the pair of untethered licenses. It stays to be seen which two books will make these slots, however the language around the tally measure would appear to favor the 2 national market leaders.
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Polling previously in the year showed the "yes" vote with a minor lead. Support efforts were boosted by tens of millions invested by DraftKings and FanDuel.

A series of tv and radio ads concentrated on the profits legal sportsbooks would create for Missouri public education. Opponents, funded mostly by Caesars, argued the fans' advertisements were misleading and the 10s of countless forecasted dollars raised would have a minimal impact in a state that already invests billions on education annually.
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